WHO WE ARE?
MAHBOOB INDUSTRIES (PVT) LIMITED “MIL” are the manufacturers of renowned brand “SHAN BANASPATI” and “SHAN COOKING OIL”.
The company was incorporated under the Companies Act – VII of 1913 in Joint Stock companies, Lahore, on 8th June 1977, having its registered office at 125 – A, Industrial Area, Kot Lakhpat, Lahore. The company produce premium brand Banaspati, Cooking Oils and hydrogenated cooking mediums.
Incorporated in 1977, Mahboob Industries (Pvt.) Limited was initially established as a ghee unit, started its production in April 1982 at 30 M.Tons per day.
In 1995, new unit of cooking oil was installed, and manufacturing capacity of ghee was also enhanced. French automatic ghee and cooking oil filling machines were installed. We are the leader in filling ghee and cooking oil in plastic pouches.
In 1996, to meet the market demand, manufacturing capacity was further enhanced. Now total installed capacity of our unit is 250 M.Tons per day. Famous Shan Laundry Soap and Co2 gas are our by product.
We have effective distribution network in all over Punjab. In Lahore only we own the leading market share of more than 60%. We are planning to move ahead to serve nationwide, so we could become the national leader in ghee and cooking oil.
The company has strong financial background and has sizable infrastructure managed by professional staff. It enjoys excellent relation with its bankers and is considered liquid on all financial considerations throughout its performance. It has a proven track record in this business and own foresight strategies for the prosperous growth in future.
The company’s marketing policy envisages the development of brand loyalty among customers and consumers, through their constant involvement and participation in series of several promotional activities, conducted by professional staff and consultants.
The products enjoy vast popularity, brand loyalty and stand first in terms of market share within the sector.
The company has achieved a growth of over 500% since last decade, which is primarily attributed to its consistent quality care and execution of extensive market strategies.
PROMOTION & EVENTS
- I cook in Shan and it adds such a natural taste and aroma in all my recipes (Shoaib)
- Shan Banaspati is truly cholesterol free (Sana Arif)